Deliverables
- Logo Design & Development
- Corporate Stationary
- Business Cards
- Marketing and POS Material
- HTML Email Newsletters
Company Overview
One World Cover is a Shanghai based free brokering (consulting) service designed to provide convenient access to international medical insurance, and allows comparison of costs between current policies. They assist family’s, individuals, companies, and schools to source and implement the most suitable insurance solutions for their cutomers coverage and budget needs. They specialize in offering objective advice about all insurance options.
Logo Design & Development
I was approached to create a logo that had ties to the medical industry, that was clean and that was memorable and had some connotation with the company name.
The curved element cradles the company name from above and is intended to appear as if light was just coming over the horizon of the earth. A symbol of a new beginning (sunrise) and of consistent support and care.
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Marketing & POS Material
Brochures, flyers, and large scale signage were created for One World Cover to create impact at various trade shows and also to stimulate interaction and improve awareness with viewers in hospitals and medical clinics.
Imagery used was a combination of both corporate and family images targetted at their customers to ensue feelings of trust, loyalty, peace of mind and security.
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Corporate Stationary
I designed Compliment Slips, Letterheads, Business Cards and Card Wallets which maintain brand recognition and consistency across One World Cover’s communications with their network of clients across Asia.
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HTML Email Newsletters
A large part of One World Cover’s communications with their many clients came by the way of email.
I created Graphic email signatures aswell as templates for regular HTML newsletters which of course are in line with the corporate look and feel and deliver fresh news and updates for all of One World Cover’s customers.
Logo/Branding & Design Guide
For all of my clients I create a clear and easy to understand Design Guide outlining all of the logo, colours, fonts and additional designs.
This is always a good tool for referencing design material aswell as a vital document for keeping everything consistent when working with other designers, web professionals or creatives.
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